Pop It
It's from 2020, when you were 14.
- Maker
- FoxMind / various
- Type
- Fidget toy
- Debuted
- 2020 (viral)
- Note
- Endless re-poppable silicone bubbles
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About
As of 2026, it's 6 years old.
The Pop It went viral in 2020 as the fidget toy of the lockdown era: a silicone tray of bubbles you push from one side to the other with a satisfying little 'pop,' then flip over and do again, forever. The concept (a reusable sheet of bubble wrap) had existed for years but TikTok turned it into a global sensation.
Cheap, quiet-ish, endlessly repeatable, and weirdly soothing during a very stressful year, it sold by the millions in every color and shape imaginable. It scratched a very specific anxious-hands itch that 2020 produced in abundance.
Poppable, soothing, and perfectly timed, the Pop It is the fidget toy that turned the simple joy of popping bubbles into the must-have object of a locked-down world.
