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2006
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Mercedes-Benz 300SL
1954 · Gullwing

Mercedes-Benz 300SL

1954Gullwing
Mercedes-Benz 300SL is 52 years older than you

It's from 1954, before you were born.

Iconic generation
1954 300SL 'Gullwing' (W198)
Origin
Stuttgart, Germany
Engine
3.0L SOHC inline-six with Bosch mechanical fuel injection
Power
215 hp
Top speed
~160 mph (257 km/h)
Production
1954–1957 — 1,400 coupes built
Price when new
~29,000 Deutsche Marks (about $9,000 in the US)
Claim to fame
First production car with fuel injection; fastest of its day

About

As of 2026, it's 72 years old.

The 300SL Gullwing was an accident of genius. Mercedes built a tube-frame racing car so light and stiff that conventional doors wouldn't fit — the chassis ran too high along the sides. The fix? Hinge the doors at the roof so they swing upward like wings. A racing compromise became one of the most beautiful gestures in automotive design.

When a US importer convinced Mercedes to build a road-going version in 1954, it arrived as the fastest production car in the world. Its 3.0-liter straight-six wore mechanical fuel injection — a first for a production car — to make 215 horsepower and push the Gullwing past 160 mph at a time when most cars struggled to reach 100.

It was gorgeous, exotic, and genuinely tricky to drive fast — the swing-axle rear could bite the unwary — but none of that dented its allure. Movie stars and royalty lined up, and the Gullwing became the postwar emblem of glamour and speed, the car that announced Mercedes was back at the very top.

Only 1,400 coupes were built between 1954 and 1957, which is why a clean Gullwing today commands seven figures and a respectful hush wherever it parks. Open those doors in a crowded lot and watch every phone come out — sixty years on, it still stops the room cold.

Mercedes-Benz 300SL through the years

1952
1952

Racing roots

The W194 300SL racer wins Le Mans and the Carrera Panamericana, proving the concept.

1954
1954

Gullwing goes on sale

The road-going coupe debuts in New York as the fastest production car in the world.

1954
1954

Fuel injection first

Bosch mechanical direct injection makes the 300SL a technological landmark.

1957
1957

Roadster replaces it

An open Roadster with conventional doors succeeds the coupe, ending the Gullwing's run.

1957
1957

Just 1,400 made

Coupe production closes at 1,400 cars, sealing its status as an instant blue-chip classic.

You were born — 2006