Eggo Waffles
It's from 1953, before you were born.
- Maker
- Kellogg's
- Type
- Frozen waffles
- Debuted
- 1953
- Note
- "L'Eggo my Eggo!"
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About
As of 2026, it's 73 years old.
Eggo waffles solved breakfast by making it a toaster's problem instead of yours. Frozen, golden, and ready in minutes, they've fueled rushed mornings since 1953 — and inspired the slogan 'L'Eggo my Eggo!', the sound of siblings willing to fight over the last one.
Decades later, Stranger Things gave them a wild nostalgia second act by making them a telekinetic child's favorite food, which is genuinely the best marketing a frozen waffle could ask for.
Crispy, convenient, and worth fighting a sibling over, Eggo is the breakfast that asks only that you own a toaster.
Eggo Waffles through the years
Introduced
Frozen waffles you can pop in the toaster, by the Dorsa brothers.
"L'Eggo my Eggo!"
The fight-over-the-last-waffle slogan becomes a catchphrase.
